Case Study: Ciente.io Boosts Lead Gen for Medical Equipment Manufacturer

Ciente.io partnered with a top medical equipment manufacturer targeting North America & EMEA. Challenges included low lead quality, tough access to decision-makers, inefficient nurturing, and poor ROI visibility. Our solution used targeted ICP segmentation, multi-channel campaigns (email, LinkedIn, PPC), custom landing pages, and BANT qualification. Results: 350+ qualified leads in 3 months, 40% conversion rate, 30% sales efficiency gain, and 25% cost-per-lead reduction.

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